About us

Founded by experienced professionals with Multi Functions and Multi Industry exposure.

Wiserfeed is a Market Research & Consulting company that offers Consumer Insight and Consulting solutions in the areas of Product Development, Strategic Communication Development, Strategic Brand Management, Customer Satisfaction, Sales and Marketing Effectiveness across product and customer lifecycle.

At Wiserfeed, our Mission is to help Corporates, Mid-size and Startups in their various decisions across product lifecycle:

via New Age, Innovative, Modern and Effective yet with proven methodologies for data collection, analysis and insights generation.

Market Research

Our team

Every one of our team members is devoted to delivering the finest possible designs.

Atul Arora - Wiserfeed Consulting (Market Research & Consumer Insight Company)

Atul Arora

Partner

Atul is a Strategy, Consumer Insights, Brand and Marketing specialist with work experience of over 15 years in various business domains. He has a rich and diverse work experience in some of the nation’s top automotive giants like Tata Motors and General Motors and consulting company GfK. Atul is also Mentor of Change at Niti Aayog and Mentor at few schools.

Atul also Mentors various start-ups in the area of Automobile and Mobility.

Priyanka Chhabra

Market Research Professional

Priyanka is a Market Research Professional with an experience of 11 years. She has worked with  leading MR agencies and have handled leading  clients across Auto, Home Improvement, CPG,  FMCG and Telecom domain. She has worked on  various types projects such as Concept/ Product Tests, Brand Tracks and Usage and Attitude studies  throughout her research experience.

Suchit Aggarwal

Partner

Suchit is a Digital Marketing Analytics expert and has more than 14 years of experience in business management & operations, client management, branding, marketing operations, digital marketing, corporate communications, pre-sales & sales support. He has worked with global companies such as Nokia Networks, Nokia Siemens, Accenture and Samsung in various leadership roles.

Sumit Thapar

Consumer Centric

Sumit has 17 years of experience in consumer centric roles. He has worked from front line sales  in diverse geographies to heading categories  across multiple industries. He has built expertise in all aspects of marketing like brand management,  trade marketing, activations, product launches, RTM, pricing, portfolio management and more  while working in auto, building & construction as well as banking sectors with MNCs.

Shaji Raju

Shaji is a market research enthusiast with more  than 7 years of experience in market research. He  have handled pack test, product test, price test,  customer satisfaction projects, competitor  analysis projects in FMCG, Automobile, Healthcare sectors. He always take ‘ownership’ of the project and you can say he has penchant to do multi-  tasking to finish his projects with perfection and  fast paced manner.

Tanvi Chauhan

Tanvi is a Market Research enthusiast. She has work experience in market research across Information, communication and technology domain, with main focus on smart & sustainable technology vertical. Her learnings include industry insights, identifying market trends, conducting segment and regional analysis based on secondary research.

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